Everything cleaners ask before they buy their first lead.
Short, direct answers. If yours isn't here, the contact page has the right line.
What cleaners ask before they start
How is this different from the big lead sites?
Three things we do: we publish our cap (3 buyers per lead), you see the quality score — freshness, completeness, ZIP match, budget signal — before spending a credit, and you have 14 days to report a bad lead. We also only do cleaning, so the form asks what a cleaner actually needs to quote.
What does a lead cost?
It depends on the type of cleaning, the lead's quality score, and whether it's shared or exclusive. Shared leads (one-time cleanings, up to 3 cleaners) cost $20.09 to $49.23; exclusive leads (recurring cleanings, or a request where the person picked one cleaner) cost $49.75 to $122.61. A lead nobody has bought costs 25% less after 24 hours and 50% less after 48. Apply and, once approved, you see the price of every request in your service area.
How do you know the lead is real?
Every request runs through phone verification, email confirmation, IP/device anti-fraud checks, and ZIP match. The combined signal becomes the quality score you see before purchase. A higher score means the homeowner is more reachable and the request more complete — so you can spend on the leads most likely to turn into a booked job.
What if the lead is fake or unreachable?
You have 14 days from purchase to report it. Open the lead in the app and choose the reason. A wrong number or address, a request outside your area, or a duplicate becomes a lead credit right away. A request that looks fake is reviewed by our team, and if we approve it, we refund what you paid. If you simply couldn't reach the person, you can report it after 72 hours, and we ask them whether anyone got through.
Do I need a subscription?
No. You pay per lead, only when you want one — no monthly fee, no contract.
How are buyers approved?
Apply with your business, service ZIPs, and capacity. We review within 2 business days. Approval considers service-area coverage, declared insurance/license, and category fit. We don't auto-reject — most apply paths get approved with the right fit.
What service categories do you cover?
Residential cleaning, deep cleaning, move-in/move-out, post-construction, Airbnb turnover, recurring residential, office, and other small commercial. If a category isn't in your apply form, mention it under Notes — we evaluate case-by-case.
Does this work with CleanerFlow Pro?
Not automatically yet. Today every lead you buy can be added to your calendar and saved to your phone's contacts in one tap, so you don't type anything twice. Sending it straight into CleanerFlow Pro as a new client and job is being built; it will show up in the changelog when it's ready.
Do you sell my data?
No. Cleaner contact info is used for routing only. The personal info of the person who asked is only revealed after purchase, capped at 3 buyers per lead, and tagged so leakage would be traceable. See our Privacy notice for the full policy.
How do I get started?
Apply with your business info + service ZIPs. We email you the decision within 2 business days; once approved, you create your account with the same email. From there, leads flow in and you pay per lead as you go.
For people requesting a cleaning
Do I pay anything to send a request?
No. Cleaners pay to receive requests; you never pay us. You agree on the price of the cleaning with the cleaner and pay them directly.
Who will contact me, and how?
Up to three approved local cleaners who cover your ZIP code can take your request. A recurring cleaning goes to one cleaner first, for 24 hours. Whoever takes it contacts you directly by phone, text or email to confirm details and price.
What if nobody contacts me?
If nobody takes your request before it closes, we email you. Two days after the date you chose, we also email you to ask who got in touch — that answer helps us keep only the cleaners who actually respond.
How do I cancel my request or stop being contacted?
Your confirmation email has a "Cancel my request" link. When you use it, we tell the cleaners who received it not to contact you, and your contact details stop showing for them. To stop our texts, reply STOP to any of them; to stop our emails, use the unsubscribe link at the bottom.
I had a problem with a cleaner. What do I do?
Reply to any of our emails or write to us through the contact page, and a person on our team will read it. If you ever feel unsafe, call 911 first. Cleaners on CleanerFlow Leads are independent businesses; we don't employ them.
Didn't find your answer?
These pages explain the rest, one step at a time.